Sunday, 2 March 2008

Useful websites

A&F’s Advertising Image
http://www-tech.mit.edu/V119/N12/col12veena.12c.html

Abercrombie & Fitch Fall 2007 Advertisement
http://video.aol.com/video-detail/abercrombie-and-fitch-fall-2007-advertisement/2365413400

Advertising is too emotional
http://www.brandweek.com/bw/magazine/article_display.jsp?vnu_content_id=1001808092

Brand Personality:Levi's
http://www.brandingasia.com/columns/temporal3.htm

Breakthrough: Scientists Find Emotions Influence Design:
http://209.131.116.212/content.cfm/breakthrough--scientists-find-emotions-influence-design

Business failure
http://www.thetimes100.co.uk/theory/theory.php?tID=320

Controversial advertising
http://pzrservices.typepad.com/advertisingisgoodforyou/controversial_advertising/index.html

Controversial products helped by packaging
http://findarticles.com/p/articles/mi_m0BDW/is_n4_v39/ai_20182750

Creativityworks 2003 by D&AD (Levis)
http://www.dandad.org/inspiration/creativityworks/pdf/levis.pdf

Design&Emotion Society
http://www.designandemotion.org/

Dexigner (Eat me package)
http://www.dexigner.com/graphic/news-g3961.html

Emotion in advertising
http://jinglebrokers.com/emotion.html

Emotion theory in advertising
http://www.ciadvertising.org/student_account/spring_02/adv382j/jen/index.htm

Global Packaging
http://www.brandchannel.com/features_effect.asp?pf_id=297

ICOGRADA: Wally Olins and Shigeo Fukuda
http://www.designtaxi.com/features.jsp?id=100188

International Market News (Uniqlo prices fall as demand re-ignites)
http://www.tdctrade.com/imn/04042905/brand013.htm

Levi's Adverts
http://www.adsneeze.com/clothing-footwear/levis-copper-jeans-ads
http://www.usatoday.com/money/advertising/adtrack/2007-01-07-levis_x.htm
http://en.ce.cn/entertainment/fashion/trend/200702/01/t20070201_10283675_5.shtml

Levi's Eco
http://www.brandchannel.com/features_profile.asp?pr_id=319

Levi's Promotional campaign case study
http://www.thinkbox.tv/server/show/ConCaseStudy.21

Database of slogans. Jeans advertising slogans
http://www.textart.ru/database/slogan/jeans-advertising-slogans.html

Mintel (Levi's info and fashion adverts)
http://academic.mintel.com/sinatra/oxygen_academic/search_results/show&/display/id=230397/display/id=13469#atom0
http://academic.mintel.com/sinatra/oxygen_academic/search_results/show&/display/id=230397/display/id=13469/display/id=311761/display/id=12021&anchor=12021/display/id=220121/display/id=296874/display/id=159647&anchor=atom1#atom4
http://academic.mintel.com/sinatra/oxygen_academic/search_results/show&/display/id=220284/display/id=306936

Rational Appeals vs. Emotional Appeals in Advertising and Marketing Communication
http://www.orwig.net/articles/rational_emotl/rational_emotl.html

The Advertising Century (Campaigns 100, Slogan etc)
http://adage.com/century/campaigns.html

The Ad of the World (Levis)
http://adsoftheworld.com/media/print/levis_eco_jeans_white

The Ads of the World
http://adsoftheworld.com/node?page=1

The Advertising Century (Campaigns 100, Slogan etc)
http://adage.com/century/campaigns.html

The Ad of the World
http://adsoftheworld.com/media/print/levis_eco_jeans_white
The Advertising Archives
http://www.advertisingarchives.co.uk/

The Psychology of Advertising
http://etext.virginia.edu/etcbin/toccer-new2?id=ScoPsyc.sgm&images=images/modeng&data=/texts/english/modeng/parsed&tag=public&part=1&division=div1

Trick Art (Giuseppe Arcimboldo, Escher)
http://www.sandlotscience.com/EyeonIllusions/Arcimboldo.htm
http://www.mcescher.com/

Uniqlo Brand
http://www.brandchannel.com/features_profile.asp?pr_id=324

Non-Recognition of Print Advertising: Emotion Arousal and Gender Effects
http://www.informaworld.com/smpp/content~content=a770796572~db=all~jumptype=rss



Others:
Advertising Vs Graphic Design
http://www.designtaxi.com/features.jsp?id=105

Branding with Chinese Characteristics
http://www.brandchannel.com/features_effect.asp?pf_id=246

Cool package design
http://www.superficialgallery.com/Emails/Amazing-Pictures/cool-packaging.htm

Dexigner (Nike)
http://www.dexigner.com/design_news/hush-and-nike-make-a-splash.html

Eco Branding
http://eco.goo.ne.jp/business/csr/review/communi_jul01.html

Ecogeek (Google)
http://www.ecogeek.org/content/view/566/

Funny Advers
http://meaculpaband.blogspot.com/2008/02/funny-advertising.html

Lava's website
http://www.lava.nl/

IKEA
http://www.brandchannel.com/features_effect.asp?pf_id=256

It's all packaging
http://www.peachpit.com/articles/article.aspx?p=676593&seqNum=6

Japanese Eco Brand
http://www.nikkeibp.com/html/main/company_070810180121_3_1.html

Japanese unique package design
http://www.pingmag.jp/2007/02/09/snackcharacters/
http://allabout.co.jp/gourmet/junkfood/closeup/CU20060116A/
http://www.mylifenote.net/002/post_3281.html

Muji
http://brandcameo.org/features_profile.asp?pr_id=14

Nokia
http://www.brandchannel.com/features_effect.asp?pf_id=274
http://www.brandingasia.com/cases/nokia.htm

Packaging your Brand's personality
http://www.brandchannel.com/features_effect.asp?pf_id=283

Powerful package design
http://www.mylifenote.net/002/post_3281.html

Public Advertising Organization (eco advert)
http://www.ad-c.or.jp/campaign/self_all/02/index.html

The New York Times (THE MEDIA BUSINESS: ADVERTISING; P.& G. Ecology Drive: Beyond Packaging)
http://query.nytimes.com/gst/fullpage.html?res=9D0CE4DE1530F935A25754C0A967958260

Traffic Advertising with products
http://blog.livedoor.jp/chura_tei/archives/cat_10002246.html
http://hako.org/blog/archives/2006/03/post-129.php

Youtube (SHARP Ecology Campaign CM)
http://www.youtube.com/watch?v=Z2n95TBF7y8

No comments: